Wella. Ultimate Color Color Shampoo - 1000 ml

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1000 ml

Who it's for: Ideal for colored hair

Information: This soothing scalp shampoo gently cleanses to minimize discoloration while removing color-damaging metals. Its formula leaves the scalp soft and purified, while moisturizing the hair.

Benefits:

• Gentle cleaning to minimize discoloration*
• Vibrant color for up to 10 weeks**
• 73% of consumers confirm an improvement in scalp comfort from the first use***
• Helps remove metals that alter hair color
• Hair revitalized from the first wash

*compared to a shampoo without conditioner
**With regular use of the Ultimate Color range, from the salon to the home
***According to an external study on consumer agreement

Recommendations for use: Apply to wet hair and scalp, then lather. Massage, rinse, and repeat if desired. Follow with Wella Professionals Ultimate Color Conditioner or Miracle Ultimate Color Leave-In Mask.

Ingredients: Water, Sodium Cocoyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Oleoyl Taurate, Sodium Lauroyl Sarcosinate, Parfum/Fragrance, Panthenol, Sodium Benzoate, Sodium Chloride, Polyquaternium-10, Citric Acid, Allantoin, Glycine, Sodium Citrate, Sodium Cocoate, Trisodium Ethylenediamine Disuccinate, Edta, Glyceryl Oleate, Aloe Barbadensis Leaf Juice, Tetramethyl Acetyloctahydronaphthalenes, Malic Acid, Linalool, Limonene, Hydroxycitronellal, Vanillin, Linalyl Acetate, Histidine, Coumarin, Citrus Aurantium Peel Oil, Oleic Acid, Squalane, Ascorbic Acid, Potassium Sorbate, Sodium Sulfite, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Sodium Xylenesulfonate.